Roland's latest technology will go on show to the public when it represents the music industry at this year's BBC Tomorrow's World Live Event. Roland's 'Engineering of a Pop Concert' feature will illustrate the contribution which the music business has made to the world of science and technology, as well as - with any luck - continuing to excite young people into following careers in music production and technology.
The TWL event is expected to attract over 80,000 and is to be held at Earl's Court 2, London, from 28th June to 2nd July 2000.
The thinking behind the Roland showcase is the illustration of the mechanics of a gig, from start to finish. The schedule of events begins with the Roland band blasting out some of the latest pop choons. An equipment demo will then show how all Roland's latest music technology works and how each instrument contributes to the overall sound of the show. Finally, Midge Ure - yes, that Ultravox chap - will show how a real gig is put together in the 'Engineering of a Pop Concert' demo.
Will we be treated to a version of Vienna? You'll have to nip along to find out.