San Fancisco Mac Expo - Make Some Noise!

Top Apple exec wigs out to prove OS X rocks      16/01/03

Buying Choices
Bill Clinton (Sax), Tony Blair (rhythm gtr), Keanu Reeves (drums) - what a group that would be. Now introducing - Mark Altekruse! Who? Well he's the Apple Senior Vice President of Worldwide Product Marketing and Audio Marketing (must have one hell of a business card) and he joined the growing list of people who probably shouldn't but do at the "Power of X" keynotes at the latest Mac World in San Francisco. He chose IK Multimiedias AmpliTube Live to demonstrate MacOS® X Jaguar® audio capabilities, allowing "for the first time, to any Mac user, to plug a guitar into their computer and get a huge sound!" We may jest, but Amplitube has proved to be a massive success in the world of software guitar amp sims. Indeed our very own Bruno Ellingham was well impressed see his review. To see the QuickTime® streaming of the San Fran axe man click the following link:
  • http://www.apple.com/quicktime

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