SNAMM03: Roland Buys a Piece Of Cakewalk

Hmm, now that's interesting      22/07/03
Just in, hot off the press, is the announcement that Roland have made a minority investment in Cakewalk Inc. Part of the deal is the exclusive international distribution of Cakewalk products through Roland and it's subsidiary Edirol in selected countries outside North America. Roland has been the sole distributor of Cakewalk products in Japan since 1995. Since then Roland and Cakewalk have worked together to co-develop and expand the new growing market of Desktop Music. Roland clearly has plans to move further into software, as the VariOS platform and the new vintage emulation plugins VariOS-8 and VariOS 303 (see recent news item) clearly shows.
"We're thrilled about the alliance and look forward to collaborating on joint software development projects, says Katsuyoshi Dan, President of Roland Corporation.
"In order to strengthen our relationship with Cakewalk worldwide, Roland moved forward with this investment. It was a natural course of action for us as Cakewalk will provide us with the key software expertise necessary for us to move ahead with a new wave of innovative music products." "What is unique about this alliance is that our two companies have come together with a shared vision to create and deliver the best music products for musicians," commented Greg Hendershott, Founder and CEO of Cakewalk. We look forward to a long and profitable relationship.
  • www.cakewalk.com
  • www.rolandus.com


    All SNAMM 2003 News |  Videos |  Live Blogs |  Follow us on Twitter and Facebook
    z

    More From: CAKEWALK
    Even more news...







  • More Videos

    Superbooth 2016: Soundmachines MODULOR114 Synth Voice 

    A fully featured modular voice for inside or outside your modular system


    MESSE 2016: Pioneer Toraiz SP-16 Sampler Hardware 

    So someone finally did it


    Superbooth 2016: Dreadbox Drips Drum Synth, Hades Mono 

    Affordable bass synth, flexible drum voice


    Superbooth 2016: Rossum Electro-Music Assimil8or 

    Dave shows off his new wares and we get to hear the Morpheus