Peavey and Damage Control announce strategic partnership 27/07/07
Peavey has announced that
it has aligned with Damage Control USA in a strategic partnership. Peavey will utilize its extensive
manufacturing and distribution capabilities for Damage Control products, and incorporate Damage
Controlâ€™s core competencies into its product designs.
Hartley Peavey, Founder and CEO of Peavey
Electronics, told us, â€œDamage Control has quickly made its name among musicians and producers as the essential tools
for direct recording and live performance. We are pleased to be working with them as we continue to innovate.â€�
Damage Control utilizes high-voltage vacuum tubes and digital signal processing to create direct
recording floor pedals that take advantage of the premium sonic characteristics of tube designs,
while expanding the possibilities of digital technologies.
Dave McCarthy, Vice President of Sales at Damage Control USA had this to say, â€œPeavey has spent 41 years building the strongest distribution network in the music-products
industry. To say the least,
weâ€™re very eager to promote the Damage Control brand through Peavey and its affiliates.â€�
Damage Control endorsers include Yngwie Malmsteen, Robert Randolph & The Family Band, In
Flames, Shadows Fall, QueensrÃ¿che, Katatonia, 3 Doors Down, Earl Slick, The Haunted, Lacuna
Coil, Nuno Bettencourt and producer Sean Beavan.
Damage Control was founded in 2004 by music-industry veterans with extensive design,
development and manufacturing experience in the audio and electronics industries. The current
Damage Control product offering includes the Demonizer, Womanizer, Solid Metal, Liquid
Blues, TimeLine and Glass Nexus guitar pedals. Pricing and Availability:
The Damage Control product line is available now from authorized Peavey retailers.