iTunes Goes Totally DRM-Free Today?

Rumours abound      09/12/08

Just spotted this on the wires from CNET, who picked it up from Apple Insider - although of course no one from Apple was available for comment. The idea that iTunes is going to be shifting all of it's content from the big four record companies to DRM-Free status is being reported. It's got to be a Good Thing for music distribution as other outlets (Amazon and 7Digital) are already offering this with the added bonus of using the MP3 format making it open to other MP3 players. Obviously iTunes does not support any third party music players directly so folks who don't want to buy into the Apple lifestyle are forced to go elsewhere, and those alternatives are also offering DRM-free content, so Apple may need to play catchup or risk letting their music purchasing monopoly slip a way. Nick Batt

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