Portable Media Player Price War Coming

Microsoft Planning To Undercut Apple's iPod Pricing      11/08/09

Portable Media Player Price War Coming


Buying Choices

It looks like a portable media player price war is coming.

Microsoft plans to substantially undercut Apple's iPod touch pricing when it releases its new Zune HD player.

According to pricing at Best Buy and Amazon, the Zune HD will sell for $229 for a 16GB model, and $290 for the 32GB model. Apple currently sells the iPod touch 16GB fro $299, and their 32GB model for $399.

It's likely that Microsoft will only have a small opportunity to capitalize on their competitive pricing, though. Apple typically introduces new iPods in the fall in preparation for the holiday season. New iPods, with more memory and better pricing, are almost certainly on the way.

Whether you prefer iPods or Zunes, though, the competition means you'll be getting a lot more player for your money, very soon.

via Gizmodo

James Lewin
Twitter @podcasting_news

z

More From: MICROSOFT
Even more news...

 



More Videos

Sonic LAB: Roland SH-01A Boutique 

Classic Roland SH-101 in ACB


Synthfest 2017: Isotonik Studios Max For Live Devices 

Examples integrations into setups


Synthfest 2017: Analogue Solutions New Synth Blocks 

Mr Hyde, Strangelove and Treadstone synth voice


Synthfest 2017: Korg UK Debut Reon Driftboxes Ahead of Distribution 

Aiming to bring them to the UK