Prince has made some provocative comments in a recent Daily Mirror interview, leading up to the release of his new album 20TEN as a freebie in the Mirror on July 10th.
The new CD will be released only as a free physical CD - and there will be no Internet downloads available, anywhere in the world. Prince has banned his music from YouTube & iTunes and even closed down his own Website.
"The internet's completely over," says Prince. "I don't see why I should give my new music to iTunes or anyone else. They won't pay me an advance for it and then they get angry when they can't get it."
"The internet's like MTV," adds Prince. "At one time MTV was hip and suddenly it became outdated."
While there's certainly no consensus over the value of the Internet for musicians, Prince's stance will probably strike some as luddite.
"All these computers and digital gadgets are no good," explains Prince. "They just fill your head with numbers and that can't be good for you."
What do you think?
Do you think Prince has taken the "Let's Go Crazy" idea too far - or do you think he's making his music more valuable by limiting how you can get it?
We sat down with Rob to discuss the creative process and what lead him to using a modular