LoopMasters is one of many samplemakers that are now using the SoundCloud Web audio platform to share previews of their work. All of the companies are putting loop previews on the site, and some are also offering free preview downloads.
The embed above is an example of how LoopMasters is using SoundCloud to create embeddable preview players.
Other samplemakers on SoundCloud include Twisted Tools, Riemann Kollection, Sample Magic and Zenhiser.
Links below.
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