Universal Audio has announced the addition of Trident Audio Developments to its roster of premium plug-in partners. The "Trident" name, by way of parent company PMI Audio Group, is famous not only as the now-legendary UK studio that produced a litany of classic recordings, but also as the manufacturer that spawned incredible console designs including the universally loved A-Range desk.
"It's well-understood by the audio production community throughout the world that Universal Audio is an unstoppable force in the circuit emulation business," said PMI President Alan Hyatt. "Their good faith to involve the holders of the original designs and trademarks shows respect to the IP owners and creative contributors such as Trident designer Malcolm Toft. We couldn't be happier to partner with a company so dedicated to getting every last detail right."
Universal Audio's President Matt Ward commented, "Universal Audio has always had a huge respect for the classic Trident designs, and of course Trident's sonic contribution to some of the best records ever made. We're very pleased to add Trident to the UAD product line, and I'm certain that our more than 30,000 users will agree."
"Trident's indelible impact on the sound of record making is nearly impossible to gauge. The consoles made available to Trident's staff, and the studios fortunate enough to acquire them, were legendary in both sound and reliability. Every record made on a Trident was uniquely and quite positively altered by the sonic imprint of its distinctive tone," said UA's Plug-In Product Manager Will Shanks. "It is exciting to offer this same tone on the UAD Powered Plug-In Platform."
It looks kinda like SMR but it is definitely not!