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Creative Commons music label Magnatune has announced a new business model - giving people what they want.
The label has relaunched as a "no-limits membership" music business. They offer unlimited online listening and unlimited downloads for $15/month.
The chart, above, explains why Magnatune is making the change - their download revenue has dropped sharply as their membership revenue has increased.
Or as Magnatune CEO John Buckman puts it, "revenue from memberships has grown 80% in the past year alone. I don't know of any other long-lived Internet music services that are experiencing our kind of revenue growth."
In addition to moving to an unlimited download business model, Magnatune follows several other fan-friendly business practices:
What do you think of Magnatune's business model? Do you think $15/month for unlimited downloads is a fair deal for both musicians and music fans?
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James Lewin
Twitter @podcasting_news