Steinberg tells us that, while the CMC series witnessed a remarkable success since last year's introduction, an increase in efficiency of production was achieved in this year's first two quarters, thus allowing the company to reduce the prices accordingly and pass this immediate benefit on to its valued customers. They say that the new suggested retail prices provide an even greater incentive to pick up on the system's modular approach.
Stefan Schreiber, product marketing manager for hardware, told Sonic State, "With this price drop users have the chance to set up a controller console that fits their needs in every aspect without ever worrying about the cost."
Features at a glance
Pricing and Availability:
The CMC controllers are available through the Steinberg Online Shop and authorized Steinberg resellers.
From today on, the new retail prices for the CMC controllers are valid in European countries. The suggested retail price for the CMC-CH, CMC-AI, CMC-QC, CMC-TP and CMC-PD now is 99.99 euros including German VAT and the suggested retail price for the CMC-FD now is 119 euros including German VAT.
too expensive for a couple of leds, plastic, chips, and erratic design all over the place..
02-Aug-12 04:08 AM
I agree these controllers should be about $60.00 each. Then I would consider purchasing some of them. I would also like to see a real motorized fader instead of those led strips. Presonus fader port is the best bet right now for the money.
02-Aug-12 07:56 AM
I'd love to have been in the room when they were trying to work out a spin on why they put them at too high a price point in the first place without advertising the fact that as a result they weren't selling very well. 'Production got cheaper' indeed :)
02-Aug-12 09:07 AM